I have seen and heard so many speakers bore their audience, fire-hose with too much useless content and spend most of the talk bragging about how great they are.
When this happens, the audience walks away unfulfilled, frustrated and you can be sure they are not buying or recommending that event to their friends!
It is an art and science to crafting a talk that has the right balance of inspiring stories, engaging content, a powerful message and a call to action that has audiences jumping out of their seat to get more of you.
If you are a heart-centred entrepreneur and using speaking as a means to grow your business, your offer needs to be authentic and real, not awkward or salesy.
That takes skill and practice.
Above all else, you talk needs to move your audience into the transformational action that will help them overcome the challenges they face.
Done right, your story can create empathy, stir excitement, and motivate a room into action. It can give you instant credibility and create connection to the right people.
And it can make you money!